It hasn’t even been four weeks since MacDailyNews was breathlessly reporting that, according to a survey by an outfit called uSamp, a full 54% of Verizon Android and Blackberry users would dump their smartphones for an iPhone — not over the course of a year or two, but, according to the report — on “day one.”
The uSamp survey affirms initial reports of widespread defections from AT&T. According to the survey, more than a quarter of current AT&T customers (26 percent) intend to upgrade to Verizon’s iPhone on the day it becomes available. 26% percent of AT&T customers say they are “very likely” (8 percent) or “somewhat likely” (18 percent) to upgrade to Verizon’s iPhone on February 10.
A majority of Verizon’s current Android and BlackBerry users already have iPhone fever, reporting that they intend to head to Apple as soon as the iPhone hits the shelves: 54 percent are very likely (25 percent) or somewhat likely (29 percent) to upgrade to iPhone on February 10. Research in Motion, take note: fully two-thirds of Verizon’s BlackBerry users (66 percent) report they are very or somewhat likely to trade up to the iPhone that day, as are nearly half of its Android users (44 percent).
This observer (I work in the tech sector) was dubious, to say the least. Still… few have gone broke in recent years betting on Apple’s good fortune in the marketplace.
So, it was with some interest that I read the current headlines on Verizon’s iPhone sales. And the buzz is… there is no buzz.
NewsFactor Business Report: Leaked Figures Hint at Slow Verizon iPhone Sales
According to a confidential Boy Genius Report source, the first week of Verizon iPhone sales didn’t match analyst expectations. The report offers figures from five “very, very prominent Apple stores” over the first five days. The numbers reveal that AT&T iPhone 4 sales weren’t that far off Verizon iPhone sales on most days.
The sales breakdown from the handful of prominent Apple stores that Boy Genius Report’s source supplied showed that few of the new sales were AT&T iPhone users, with only 14% of Verizon’s iPhone sales coming from those switching from AT&T, and that Verizon’s online presales of iPhones was only 550,000 units, much less than anticipated.
NewsFactor quoted an industry analyst as cautioning that the information in the Boy Genius Report is based on a limited number of stores and further suggesting that winter weather combined with consumer interest in the upcoming release of a new iPhone model now postponed until mid-year may have held down sales.
Meanwhile, the folks at MacDaily News — still breathless — appear to see the glass as well beyond half full:
The MDN article suggested that the lack of throngs at Verizon stores — widely noted in the tech press — was due to Verizon planning, a large percentage of online sales, and a planned, staggered release of the phone in different stores over the month of February.
MORE from Information Week: Verizon iPhone Sales Disappoint
Stand by for more on this story in the days and weeks to come…